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Celebrate World Vegan Month with AYA

It seems that people are becoming more health-conscious, particularly since the start of the pandemic, and many are adopting the vegan way of living. Veganism and plant-based diets are experiencing an explosion in popularity in Ireland right now. Research from An Bord Bia found 4% of the Irish population now eat a plant-based diet. Additionally, Ireland is now ranked 10th in the world for the number of vegans per head of population- Chef’s Pencil, the food magazine for culinary industry professionals.

To celebrate World Vegan Month kicks we have partnered with Nutritionist Nichola Flood, to remind consumers that while there are many benefits to enjoying a vegan diet, supplements can help to replace the important proteins they are missing in their diet, for optimum nutrition, health and wellbeing.

New research* carried out by AYA found that 30% of consumers now take vitamins and minerals specifically to supplement their diets. This nationally representative survey, carried out by Coyne Research on behalf of AYA, found that 70% of people say they have taken additional supplements in the last 12 months – an increase of 4% on the same period last year.

Nichola Flood Nutritionist Comments: “The availability of vegan food products in regular supermarkets these days means it is now easier than ever to adopt a vegan lifestyle – however, there are a few pitfalls you should be aware of if you are to make a proper go of it.”

For starters, you will definitely have to find a substitute source of vitamin B12, which is normally found in meat, fish and eggs. Without it, you will be quite severely fatigued and prone to illnesses. Included in AYA’s vegan-friendly range is an excellent B12 supplement that is available in two strengths and helps to support the nervous system and the immune system.”

“Vitamin C, which, according to new research carried out by AYA through a nationally representative survey, conducted by Coyne Research is one of the most commonly consumed supplements in Ireland. It is essential for the absorption of iron.

AYA’s broad vegan range really does cover all bases, but I would also advise anyone considering moving to a plant-based diet to get into the habit of reading the labels on food products until they have found a regular routine.”

The products that Nichola recommends specifically for those following a vegan diet are to avoid deficiencies are:

AYA Vitamin B12 – helps to support the normal functioning of both the immune and nervous system.

AYA Vitamin C – contributes to our overall energy levels and can help to increase the absorption of non-haeme iron in the diet which may be particularly beneficial to those adopting a vegan diet.

AYA L-Lysine – replaces the amino acid that is normally found in eggs, meat and fish to support skin, bones and blood vessels.

 There are over 20 vegan-friendly products in the AYA range.

Some of our hero vegan-friendly products in the range are:

AYA CoenzymeQ10 – this helps to improve cellular energy that improves the functioning of the heart, brain liver and kidneys.

AYA Ultimate 10 Billion – a probiotic that supports gut health.

AYA Turmeric – supports joint and muscle health.

For more information on these products check out the video below from Nichola Flood 

Louise Martin, Head of Consumer at Irish Company Uniphar, developers of the AYA Supplements range, says: “Our new research shows that more than half of consumers take supplements and vitamins for general health and wellbeing, and 30% say they rely on synthetic vitamins and minerals specifically to supplement their diet. The AYA vegan-friendly range includes 37 products and ensures that our customers have a broad selection of supplements to avail of to contribute to their health and wellbeing.”

*Qualitative research was conducted by Coyne Research on behalf of AYA Supplements, amongst a nationally representative sample of 1,000 adults between 1st and 11th October 2021.